About us
Pastel and Bloom first began in 2009 out of a love of cake decorating. What initially began as a home- based venture, through word of mouth, quickly evolved into a business specialising in all areas of custom cakes; wedding, engagement, religious, birthday and other celebratory cakes.
In order to meet the increasing demand, Pastel and Bloom realised its dream and opened its Greensborough store in 2016, further strengthening its reputation as one of Melbourne’s premier custom cake designers.
At Pastel and Bloom we take pride in creating a cake that is tailored to each customer. Every design is as unique as the customer and their celebration. From a seven tier Wedding cake to a Wiggles inspired children’s birthday cake, we strive to ensure each cake reflects our customer’s vision, taste and budget without compromising on quality.
Pastel and Bloom embodies all I love in cake and design.
Our Founder
Vanessa
I started my cake journey in 2009 – by accident really!
My sister-in-law had given birth to her first child and her birthday was soon approaching. I had no idea what to get her. I came across cake decorating classes in our area and thought – what a lovely idea… To get a new Mum out of the house once a week for just a few hours.
I fell completely in love!
I soon become completely enthralled in the world of cake, enrolling in cake decorating classes around Melbourne.
Pastel and Bloom embodies all that I love in cake and design. And with this ever- growing industry I strive to create new and exciting designs that not only look amazing but taste amazing too!
Meet Our Team
With over 50 years of cake decorating and design experience collectively, we take pride in creating a product from start to finish. We do all of our own baking, sugar work, buttercream and ganache in our commercial kitchen in store. The level of creativity and detail in each cake highlights not only the skill of our team but is reflective of the planning and preparation that goes into each cake to meet the brief of our customer.
Whatever your event – Wedding, Birthday, Religious or even Corporate, our talented team will work closely with you throughout the design process to create a cake worthy of your celebration.
As our business continues to grow and flourish, our passion for cake decorating and creating still remains.
